Ingredients

Nothing hidden behind "fragrance."

Below is our target formula specification. The final INCI list, including fragrance allergens at or above 0.01% as California's Cleaning Product Right to Know Act requires, will be published here before launch.

Ingredient (target)Purpose
WaterBase
Plant-derived surfactants (e.g., coconut- or corn-derived glucosides; final selection TBD)Lift soil and oils
ProteaseProtein stains
AmylaseStarch stains
LipaseOily stains
MannanaseGum-based stains
GlycerinEnzyme stability, softness
Citric acidpH and water softening
Preservative system (TBD)Shelf stability
Fragrance (phthalate-free)Scent. Allergens to be disclosed.

Never formulated with

Parabens · Phthalates · Phosphates · Dyes · Optical brighteners

Documents

Safety Data Sheets and the fragrance allergen list will be posted here at launch.

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